Price Discrimination & Vertical Integration in the Entertainment Industry

Price Discrimination In The Music Industry A clear example of price discrimination in the entertainment industry is iTunes’ tiered pricing. Since the launch of iTunes in 2003 all downloads were priced at 99 cents. The tracks purchased were all DRM protected. In early 2009, Apple introduced a 3-tiered pricing system. Although the majority of the … Continue reading Price Discrimination & Vertical Integration in the Entertainment Industry

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