Spring 2011 Musician Coaching Newsletter From Rick Goetz
Featured Article: Brooklyn Vegan
Music blogs can be really important for artists that want to get their music and their unique stories out there and continue to grow their fan base. And if you live in New York City, play music yourself or even just follow the music scene, you have likely heard of BrooklynVegan, a mostly New York City-focused blog that provides access to international music news, reviews of live shows, photos, tour dates, general gossip, MP3s and videos.
At the end of April, I got to sit down with contributing editor of BrooklynVegan Fred Pessaro to talk about his own experience in the music industry, and his role at the blog and in the local New York City music scene . He also shared some useful advice for musicians who want to get covered by music publications.
To read my full interview with Fred, click here.
Featured Company: Rhapsody
When you’re thinking about making your albums and individual tracks available to your current and future fans, which services do you choose? As you’re choosing multiple places to release your music, let us recommend you check out Rhapsody, the subscription-based digital music service that lets music fans choose to listen to a catalogue of millions of songs from anywhere, whether on their computers at home or on their mobile devices. The company has been around since the early days of internet music, starting as Listen.com in 1999 and eventually becoming Rhapsody in 2001. And it’s grown from a service offering 30,000 tracks to one that now provides subscribers with millions of songs, ranging from those recorded by DIY artists, to those from indie artists and artists on major labels.
I recently chatted with David Krinsky, Head of Label Relations and Business Development at Rhapsody, who talked about the history of the company, qualities that set it apart from other music services and some initiatives Rhapsody is taking to help out DIY artists. Click here to read the full interview with David.
Featured Artist: David Choi
A native of L.A., David Choi is a singer, songwriter and producer. You may have heard his music on major channels like NBC, FOX, VH1, MTV, A&E, E!, Travel Channel, Style, PBS, Food Network and the Disney Channel. He has also managed to work on creative projects with companies like Kelloggs, Starburst, American Cancer Society and Samsung. David was chosen in 2004 by David Bowie as the grand prize winner in his Mash-up contest. Shortly after, he won the USA Weekend Magazine John Lennon Songwriting Contest for teens and appeared in USA Weekend alongside Usher.
David Choi is an amazing example of a DIY artist that has used YouTube annotations, playlists and embedded links to connect to existing fans and continue to turn new people onto his music. In fact, on YouTube, he has amassed over 720,000 subscribers and has had over 85,000,000 video views. In 2008, he produced and released his first album, Only You, followed in 2010 by his second album By My Side. To learn more about David, including an in-depth story of how he got started in the music industry, visit his website. You can also listen to a sample song on YouTube below.
Rick Goetz’s Musician Coaching Services
- Coaching I can be hired to provide a diagnostic of your existing business and make suggestions on how to improve your business and advance your career.
- Marketing Plans I can be hired to create a detailed marketing plan for your upcoming release or tour.
- Product Management I can be hired to act as the head of a “pop up” custom record label for artists who wish to retain control of their rights. This involves not only the creation of marketing plans but the execution of these plans as well as leveraging my relationships to create and close opportunities. Depending on budget and client’s needs this process may also include the hiring of other specialists such as radio promotion and publicity.
- Corporate work SEO, SEM and marketing for businesses of all sizes. Click Here for more information.
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